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The Land Rover Discovery celebrates a 20-year legacy of staying true to its heritage, while evolving to consistently tackle the challenges of being a workhorse, tow car, law enforcer, status symbol, people carrier and mud plugger.
The original design, launched on the 16 November 1989, was intended to plug the gap between the utilitarian Land Rover Defender and the more luxurious Range Rover. The Discovery soon became the perfect niche vehicle for the growing demands of the family 4x4 market.
By 1994 range-topping Discovery models featured leather upholstery and wood veneer trim, and when the Series II Discovery was introduced in 1998 it added a sophisticated new heating, air-conditioning and ventilation system for increased comfort in all climates.
This ethos of evolution to winning effect continues in today?s Discovery 4.
Land Rover managing director Phil Popham in a statement said: "The Discovery legend has been built on innovative design and advanced technology. From the introduction of high-efficiency direct-injection diesel technology into the 4x4 market in 1989, to pioneering occupant safety with the adoption of twin airbags in 1998, Discovery has led the way.
"It is truly the best loved SUV the world over. Today, we sell the Discovery in 91 countries and sales to date have hit over and above 900 000."
20 facts about the Land Rover Discovery



