As social media continues to expand, it has become a common trend to take ‘selfies’ while driving. This may seem outlandish to people who have never engaged in this action. However, it remains a certainty that the majority of motorists have either driven past someone taking photos on their phone, witnessed it as a passenger, or actively participated in this trend.
It is common for people to capture images of the busy roads in the city, especially to send it to radio stations who seek new traffic information. Some motorists find that bumper-to-bumper traffic is the ideal time to snap a photograph. The reality is that the busier the road is, the more unpredictable the circumstances become says Netcare’s Mande Toubkin.
“Even though most of us have heeded the warning of not texting whilst driving and opted to invest in hands-free devices, the same is not true of the current selfie-while-driving trend that has become very popular” she adds.
It is often difficult to determine the number of accidents from selfie-related behaviour. According to MIT Technology Review, the results of data scientists tracking the rise of selfie deaths across the globe indicate that 73 people died while taking selfies in the first eight months of 2016 alone, says Netcare.
“Ultimately we want to make drivers aware that talking, texting, checking social media and selfie posts while driving are adding to the already high road accident statistics on South African roads. This begs the question as to whether posting a picture is actually worth risking human lives,” concludes Toubkin.